Owning a solid restaurant website is important if you’re looking to convert visitors into customers and boost your pizza profit margin.
In this article, we’re going to go over some of the best pizza websites so that you can get your dose of pizza website design inspiration.
Key Takeaways
- Follow Proven Guidelines: Pizza websites should follow established user experience practices that are already proven to work.
- Similar Design Approaches: Top pizza restaurant websites tend to share common design strategies.
- Clarity and Usability: The best pizza websites prioritize clear navigation and ease of use.
- Visible Order Buttons: Make sure order buttons are always easy for customers to find.
- Featured Videos: Videos can be a good way to present dishes in an attractive way.
- Free Website Templates: You can use free, ready-made restaurant website templates to build your pizza website.
How to Design Perfect Pizza Websites
Building a perfect pizza website is not exactly rocket science. Luckily, you can achieve great results just by following what the best in the market have already done.
Top-performing pizza restaurants all stick to similar sort pizza marketing ideas and designs that match their branding and pizzeria names.
Building a pizza website is also much easier than in the past, as you can simply use ready-made restaurant website templates that follow all the key user experience requirements.
Good pizza websites will generally include the following features:
- A dedicated pizza ordering system
- Intuitive homepage design that grants easy access to the restaurant’s most popular foods
- A list of locations and social media links for ease of access
- A large, attractive hero image
- An easily accessible restaurant menu
- Excellent images of food
- A visible ordering button that allows customers to order right from the homepage
If you don’t want to design new website on your own, you can check our restaurant website development services.
1. Pizza Express Italy
One of the key factors to consider when designing a pizza website is ease of use. It’s important to communicate your main offer right from the start.
As shown in this example: the pizza website template features a clean, modern design with a pronounced ordering button to encourage quick customer action.
With its white background and easy-to-edit layout, the template allows you to showcase your menu effectively while maintaining a professional and user-friendly experience. It’s perfect for pizzerias!
2. Pizza Hut
If we’re going to learn, why not learn from the very best in the business? Pizza Hut’s website features a clean and modern design with bright, eye-catching images and clear calls-to-action.
Their menu is easy to navigate, and their deals and promotions are prominently displayed.
3. Domino’s
Domino’s website has a sleek and modern design with prominent “ORDER NOW” buttons right next to each offer.
They also feature a pizza tracker that allows customers to see the status of their order in real-time.
4. Little Caesars
Little Caesars’ website features a bold and colorful design with clear calls to action for their menu and online ordering. Their site is also mobile-friendly, making it easy to order pizza on the go.
Again, you can see there are two giant buttons that make sure no customer will have to look far if they come to the website hungry.
5. Papa John’s
Papa John’s website has a simple and clean design with high-quality images of their pizzas and other menu items.
As you can see, they also don’t take any chances in losing their customers and present them with two huge order buttons.
Their online ordering process is easy to use, and they offer a range of payment options, including Apple Pay and Google Wallet.
6. Blaze Pizza
Blaze Pizza’s website features a clean and modern design with a simple, intuitive ordering process.
They also offer a rewards program that allows customers to earn free pizzas and other menu items.
7. Jet’s Pizza
Jet’s Pizza’s website features a simple and straightforward design with clear calls to action for online ordering and their online menu.
The cool thing about Jet’s Pizza’s website is that it features video footage right on its homepage that is sure to make your belly churn.
8. California Pizza Kitchen
California Pizza Kitchen’s website has a modern and sleek design with high-quality images of their pizzas and other menu items.
Their online ordering process is easy to use, and they offer a variety of payment options, including PayPal and Venmo.
9. Donatos Pizza
Donatos Pizza’s website features a bold and colorful design with high-quality images of their pizzas and other menu items. The image and the copy feature their strongest selling points, which are pizza and wings.
Their online ordering process is easy to use, and they offer a variety of payment options, including gift cards and PayPal.
10. Grimaldi’s Pizzeria
Grimaldi’s Pizzeria’s website features a classic and elegant design that reflects the traditional, New York-style pizza that they are known for.
Similar to Jet’s Pizza, Grimaldi’s Pizzeria showcases its product in a video form right on its homepage.
They also make sure to include their strongest selling point, which is the fact that their pizza is made in a brick oven.
11. Papa Murphy’s
Papa Murphy’s website has a clean and modern design with high-quality images of their pizzas and other menu items.
They offer an easy-to-use online ordering process and make sure you don’t miss the ‘ORDER NOW’ button.
12. Sbarro
Sbarro’s website features a bold and colorful design with high-quality images of their pizza, pasta, and other Italian dishes. They offer a simple online ordering process and a rewards program for frequent customers.
13. Round Table Pizza
Round Table Pizza’s website welcomes you with mouth-watering images of their pizzas. It features massive online ordering buttons and an easy-to-spot rewards program.
14. Marco’s Pizza
Marco’s Pizza’s website features a modern design with high-quality images of their pizzas and other menu items.
Importantly, you get the ‘Order Now’ buttons next to each offer to make it as easy for customers to buy the products.
15. Wisepies Pizza
16. Hungry Howie’s Pizza
Hungry Howie’s Pizza’s website is another example of how to use video materials to make you instantly hungry!
Apart from the video featured right on the homepage, they made sure to underline their unique selling point in a big bolded text and accompanied it with ‘ORDER’ buttons that are impossible to miss.
17. Lou Malnati’s Pizzeria
Lou Malnati’s Pizzeria’s website has a simple and straightforward design with clear calls-to-action for online ordering and their rewards program. Their hero image includes several images in a carousel form to showcase different offers.
One of Malnati’s Pizzeria’s unique features is nationwide shipping and they made sure to show it in one of the main carousel images.
18. Gino’s East
Gino’s East’s website features a video in place of a hero image, that presents the deep-dish pizza that the restaurant is known for.
Their online ordering process is easy to use, and they offer a variety of payment options, including PayPal and Venmo. They also offer nationwide shipping.
Importantly, Gino’s East knows its best-selling feature, which is its legendary cheese pulls, and has it right on its homepage.
19. Cici’s Pizza
Cici’s Pizza’s website has a playful and colorful design with clear calls-to-action for online ordering and their rewards program. They offer an all-you-can-eat buffet, and a variety of pizza and other
20. PizzaRev
PizzaRev’s website has a minimalist design that emphasizes their push for an in-house restaurant mobile app. They also offer unique rewards for using their restaurant ordering app.
21. Pizzeria Locale
Pizzeria Locale’s website has a minimalist design that reflects its commitment to using simple, high-quality ingredients.
They offer a unique “Fast Casual” dining experience, where customers can order customizable Neapolitan-style pizzas and other Italian dishes.
22. Godfather’s Pizza
Godfather’s Pizza’s website has a clean and modern design with high-quality images of their pizzas and other menu items.
The website is easy to navigate and features clear calls to action for online ordering, finding locations, and viewing deals and promotions.
Frequently Asked Questions (FAQ)
What is the best pizza website design?
An effective pizza website should be visually appealing and feature functionality that encourages orders. Key elements include:
- Clear calls-to-action
- High-quality images
- Easy navigation
- Online ordering system
- Mobile-responsive design
- Reviews & testimonials
- Special offers
How to build a pizzeria website?
The easiest way to create a pizzeria website is to use a dedicated restaurant website builder, which offers templates and features tailored for food businesses. These platforms typically include options for online ordering, menu displays, and mobile-responsive designs.
How can I enhance my pizza website's online presence?
To improve your pizza website’s online presence, focus on:
- Optimizing local SEO for restaurants with keywords like “New York City pizza” to improve your ranking in local searches.
- Designing an engaging splash page that reflects your brand’s essence, similar to popular pizza brands like Domino’s.
- Showcasing different locations if you run multi location restaurants.
- Writing an article helpful to pizza enthusiasts to enhance customer engagement.
- Using social media to promote your brand and interact with your audience.
- Implementing restaurant customer retention strategies.
- Ensuring your website has a responsive design for a seamless mobile experience.