Choosing the right restaurant branding agency is crucial for building a strong, memorable brand that resonates with your target audience.
In this article, we will present the 10 best restaurant branding agencies to help you find the perfect partner for your brand.
Key Takeaways
- Restaurant branding agencies focus on building strong, memorable brands that resonate with target audiences.
- Services include brand strategy, logo design, website and menu creation, and digital marketing, helping restaurants establish a cohesive identity.
- Consistent branding across websites, social media, and physical locations is crucial for creating a lasting impression.
- A well-executed brand can boost customer engagement, loyalty, and overall restaurant success.
- Choosing the right agency requires evaluating their experience, portfolio, and alignment with your brand vision and goals.
What is a restaurant branding agency?
A restaurant branding agency specializes in creating and refining a brand by developing cohesive visual identities and messaging that resonate with the restaurant’s target audience.
It focuses on brand development, including designing logos, color schemes, and typography, while also defining a restaurant’s positioning, values, and customer experience.
Restaurant branding companies ensure consistency across all brand touchpoints, including websites, social media, and marketing materials, helping restaurants stand out in a competitive market.
10 Best Restaurant Branding Agencies
Are you wondering how to develop a strong brand strategy for your restaurant? What is the best restaurant branding agency to help you with that? We are here to assist.
Below, you’ll find a list of the 10 best restaurant branding agencies to help you choose the right partner to enhance your brand identity and reach your restaurant goals.
1. UpMenu
UpMenu is a comprehensive restaurant branding agency that provides digital tools designed to help restaurants enhance their online presence and boost revenue.
Our expertise lies in creating branded websites with a built-in online ordering system that meets the specific needs of the food service industry.
Additionally, UpMenu supports restaurants in creating mobile apps, memorable logos, and digital restaurant menus.
With integrated restaurant marketing tools like push notifications and email campaigns, restaurants can easily engage with their audience and drive repeat business.
Pros
- UpMenu provides a comprehensive range of digital solutions tailored specifically for the food service industry, making it a one-stop solution for restaurants.
- Services include creating branded restaurant websites with an integrated online ordering system.
- Restaurants can use the restaurant website builder to create their own websites.
- UpMenu helps restaurants create catchy restaurant logos and design their digital menus
- UpMenu allows restaurants to build branded Android and iOS apps for enhanced customer engagement.
- Restaurant marketing tools include sending push, SMS, and email campaigns.
- Additional features include a restaurant loyalty program and the possibility to create promotions, coupons, and special offers.
- Designed specifically for restaurants, UpMenu addresses their unique needs with transparent pricing and no commission fees.
Cons
- UpMenu does not provide services for the creation of packaging, stickers, or leaflets for restaurants
Digital solutions provided by UpMenu Restaurant Branding Agency start at $890.
Pros
- Atomicdust is recognized for delivering high-quality restaurant branding solutions, ensuring businesses stand out in competitive markets.
- Atomicdust offers a full range of branding services, including brand strategy, naming, and creating a cohesive restaurant brand identity and design across all touchpoints.
- They also specialize in interior branding, ensuring that a restaurant’s physical space aligns seamlessly with its overall brand experience, both online and in-person.
Cons
- The lack of pricing on their website.
- The lack of dedicated restaurant solutions such as creating a restaurant website with an online ordering system
Atomicdust does not provide a price list. To find out the pricing, fill out the form on their website.
3. Eat With Your Eyes
Eat With Your Eyes is a design agency specializing in food and drink brands. They build brands from scratch and also assist in rebranding existing ones.
Working with both leading global companies and dynamic startups, the agency creates visually engaging brand identities, packaging, and marketing materials.
Their focus is on making food brands stand out through creative and strategic design solutions.
Pros
- They offer a full suite of services, from research and marketing strategy to visual identity and brand launch.
- They provide innovative brand positioning, logo development, and packaging design, making brands visually stand out.
- Their digital services, such as UI strategy, animation, and social media management, keep brands relevant in the online space.
- They team up with award-winning agencies for interior design, enhancing brand environments alongside visual identity.
Cons
- The website does not provide detailed pricing information, requiring potential clients to fill out a contact form to inquire about costs.
- While offering a wide range of branding services, they do not provide app development or other mobile-focused services, such as creating custom restaurant mobile apps.
Eat With Your Eyes does not display a price list on their website. To inquire about pricing, you can fill out the contact form on their website.
4. Vigor
Vigor is a branding and restaurant marketing agency with over 20 years of expertise, focusing on the hospitality industry, especially restaurants.
With five locations and experience developing more than 250 unique concepts, they offer both branding and rebranding services to help businesses stand out.
Their marketing services include brand strategy, design, digital marketing, and advertising, all tailored to meet the needs of the competitive restaurant market.
Pros
- Vigor excels in rebranding, helping restaurants refresh their image effectively.
- They offer services tailored to the restaurant industry, including branding, advertising, and website design.
- Their expertise extends to restaurant interior design and hotel food & beverage concept development.
Cons
- They do not offer dedicated restaurant solutions such as online ordering systems or mobile apps.
To get specific pricing details, you’ll need to fill out their contact form on the site.
5. Cohere
Cohere is a boutique creative agency specializing in branding for the hospitality and real estate sectors, with locations in cities like New York, Philadelphia, and Miami.
Their expertise covers branding for restaurants, hotels, and real estate developments.
Cohere’s projects focus on creating unique identities that resonate with consumers and enhance business visibility in competitive markets.
Pros
- Cohere offers a full range of marketing solutions for restaurants, from strategic PR and paid advertising to digital marketing across multiple channels.
- Their marketing efforts are focused on driving measurable results, helping restaurants achieve specific sales goals with precision and impact.
- They excel at promoting brands through carefully crafted restaurant marketing strategies, ensuring that all marketing initiatives are aligned with business objectives.
Cons
- The agency does not offer specialized digital services like mobile app development for hospitality businesses.
- As a boutique agency with a strong creative focus, their services may be more costly, which could be a concern for smaller businesses with limited budgets.
Cohere does not display a price list on its website. To inquire about pricing, you can fill out the contact form available on their website.
6. All Good NYC
All Good NYC is a branding and content creation studio based in New York City, specializing in the food, beverage, and hospitality sectors.
Their team consists of a collaborative group of artists, graphic designers, photographers, and creative thinkers who craft visually striking content.
Known for creating “eye candy” through branding, packaging, photography, and digital content, they help businesses in these industries stand out.
Pros
- All Good NYC offers a wide range of branding solutions, including visual identity, packaging design, naming, and positioning, ensuring a strong and cohesive brand presence.
- They specialize in food, lifestyle, and architectural photography, as well as video content creation, which enhances brand storytelling.
- They provide web design and social media curation, helping brands build a strong online presence and implement effective social media marketing strategies.
Cons
- They do not offer app development or other advanced digital services.
- The website lacks detailed information on service costs.
You need to fill out the form on their website to get the pricing.
7. Slam Media Lab
Slam Media Lab is an award-winning digital agency that focuses on Webflow design, restaurant SEO, content marketing, and brand strategy.
They work with mission-driven brands to create high-impact web design, develop content strategies, and enhance search engine visibility.
The agency emphasizes results-driven solutions for clients, helping them increase sales and build an effective online presence.
Pros
- Slam Media Lab excels in search engine optimization, offering keyword research, on-page optimization, and programmatic SEO to boost search rankings.
- They specialize in Webflow design, e-commerce store development, and responsive website development.
- They provide in-depth brand strategy, brand identity development, art direction, and graphic design, along with email design to create cohesive and visually compelling branding for businesses.
- They offer content writing, social strategy, and editorial programming to engage target audiences.
Cons
- Slam Media Lab does not offer specialized features that some restaurants may need, such as digital menu systems or online ordering systems.
- No mobile app development.
Slam Media Lab doesn’t provide pricing information on its website; you’ll need to fill out a form to inquire about costs.
8. Push.
Push is a creative marketing agency based in Orlando, specializing in branding, integrated marketing, and digital platforms.
With a strong focus on the restaurant and hospitality industry, they provide services like brand strategy, positioning, digital marketing, and restaurant social media marketing management.
They are known for creating impactful brand identities and driving consumer engagement through innovative media strategies.
Pros
- Push. offers robust visual identity services, including the creation of brand guidelines, voice and tone development, and brand personality, ensuring a cohesive brand representation.
- They excel in spatial design, branded materials, and defining a distinct photography style, providing consistency across all brand touchpoints.
- Push. offers in-depth research and planning, including qualitative and quantitative studies, ethnographic research, and restaurant SWOT analysis.
Cons
- Push. does not provide upfront pricing information on their website.
- Limited focus on tech solutions.
Push. does not display pricing information on its website; to inquire about costs, you’ll need to fill out a form for further details.
9. SERV. AGENCY
SERV. Agency is an Australian marketing firm that specializes in helping restaurants grow through SEO, social media management, email marketing, and website design.
They provide tailored strategies to boost restaurant visibility and engagement, as well as professional photography and video content to enhance digital marketing campaigns.
Focusing on restaurant customer retention, SERV. Agency helps restaurants build long-term relationships with customers, driving repeat visits and loyalty.
Pros
- SERV. Agency helps restaurants develop strong brand identities, beginning with thoughtful logo design and expanding into a full brand system.
- They offer customized packaging solutions, from delivery bags to branded boxes, that reflect a restaurant’s style and enhance its customer experience.
- SERV. Agency helps restaurants select the best menu format, paper stock, and cover design that aligns with their brand and dining experience.
Cons
- The lack of dedicated restaurant solutions such as an online ordering system, tableside ordering, and a QR code menu.
You need to fill out the form on their website to get the pricing.
10. Restaurant Brand Builders
Restaurant Brand Builders offers a comprehensive range of digital marketing services for restaurants, including social media marketing, website design, and local SEO for restaurants to improve online visibility.
They also provide online reputation management, geo-targeted ads, and restaurant influencer marketing to enhance brand credibility and reach.
Their RestoBoost service is designed to drive immediate growth, while their expertise in email marketing and branding helps foster long-term customer engagement.
Pros
- Restaurant Brand Builders offers detailed brand strategy development, including audience targeting and unique selling proposition identification, ensuring a brand that aligns with the restaurant’s vision.
- Their team excels in creating visual elements like logos, color palettes, and typography that reflect a restaurant’s personality and values.
- They help craft engaging messaging that resonates emotionally with customers across websites, social media, and marketing materials.
- With over 125 menus created, Restaurant Brand Builders’ strategically designed menus lead to a minimum 35% increase in average order value (AOV), helping drive restaurant revenue growth.
Cons
- The website lacks detailed information on service costs.
You need to fill out the form on their website to get the pricing.
Frequently Asked Questions (FAQ)
What’s the difference between a branding agency and a marketing agency?
A branding agency is focused on building a brand’s identity through elements like logo design, brand strategy, and messaging to create a consistent and recognizable presence. In contrast, a marketing agency promotes that brand by using tactics like advertising, SEO, and social media to drive sales and customer engagement.
Are branding agencies worth it?
Yes, hiring a branding agency can be especially valuable in the restaurant industry, where standing out in a crowded market is crucial. While the investment in a branding agency can be worthwhile, it’s essential to choose wisely by considering their experience, portfolio, communication style, and pricing.
Which company does the best branding?
Many restaurant marketing agencies provide branding for businesses. In the restaurant industry, several agencies are known for delivering exceptional branding, including the following:
1. UpMenu
2. Atomicdust
3. Eat With Your Eyes
4. Vigor
5. Cohere
6. All Good NYC
7. Slam Media Lab
8. Push.
9. SERV. AGENCY
10. Restaurant Brand Builders
What is the hourly rate for a branding agency?
According to the Influencer Marketing Hub, the average hourly rate for creative agencies is over $100, with a minimum of $88 per hour. Clutch’s data supports this, showing that the average hourly cost for US creative agencies ranges between $100 and $149.
Where is the best place to promote a restaurant?
The best places to promote a restaurant are social media platforms like Instagram and Facebook, Google My Business for local search visibility, and review sites like Yelp and TripAdvisor. Optimizing local SEO and partnering with influencers can also boost reach and customer engagement.